About Me

About Me

Sierra “The Barber Psychologist” Mack

Barbering changed my life. I started cutting hair in 2022 with no background in the craft—just hunger, focus, and a need to take control of my future. Within two years, I built a six-figure business and turned that passion into a movement that elevates the heart, mind, body, and soul.

  • Licensed Barber
  • Six-Figure Earner
  • Educator & Mentor
Sierra The Barber Psychologist Mack
My Story

From zero to six figures—built on passion

Barbering changed my life. I started cutting hair in 2022 with no background in the craft—just hunger, focus, and a need to take control of my future. What began as a hustle quickly turned into my passion, and within two years I built a six-figure business from the ground up. Barbering gave me more than a career—it gave me purpose, discipline, and a voice to inspire others to chase what sets their soul on fire.

My Mission

Therapeutic, luxury barbering

My mission is to provide more than just a haircut. I create a therapeutic, luxury barbering experience where every service goes deeper than clippers and fades. My chair is a space for transformation—inside and out. And beyond the chair, I’m committed to teaching the next generation of barbers how to combine skill, mindset, and brand-building so they can unlock success of their own.

The Barber Psychologist

Identity

I go by “The Barber Psychologist” because my work is both technical and mental. In my chair, clients don’t just get a service—they get a reset. And in my classes, students don’t just learn techniques—they learn the mindset behind them. The psychology of barbering is about confidence, discipline, communication, and the ability to turn passion into profit.

Teaching & Education

The Psychology of Barbering

I believe barbering is a six-figure skill when you treat it like more than a hustle. Through The Psychology of Barbering courses and ebooks, I teach barbers how to master not just the craft, but the mental, emotional, and business sides of the industry. Whether you’re new to the game or ready to scale, my goal is to give you the blueprint that changed my life.

Brand Connection

Get Rich Off Passion → The House of Riches

My journey inspired the creation of Get Rich Off Passion, a movement built on resilience, creativity, and purpose. That vision expanded into The House of Riches, a cultural hub in Southfield, MI where barbering, wellness, fashion, and education come together. Everything I do—behind the chair, in the classroom, and through my brand—reflects one mission: to elevate the heart, mind, body, and soul.

Work With Me

Book a service or learn with me

Whether you’re looking to book a luxury grooming experience or learn the psychology of barbering, you’re in the right place.